10DLC Resources

We'll be sharing all that you need to know about 10DLC


We’ve compiled some frequently asked questions and information on 10DLC and will continue to keep this page updated as new information becomes available! Have a question about 10DLC that you don’t see here? Drop us a line here.

What is 10DLC?

10DLC stands for “10-digit long code”, or the phone numbers that ThruText uses to send personalized messages to individual people and is being used shorthand for a new system that carriers (like AT&T, Verizon, etc.) are implementing to protect the SMS channel from spam and junkmessagesg. We’ve compiled a more thorough dive into 10DLC here.

How will this affect ThruText clients?

All new and existing ThruText clients will need to designate an Account Owner to complete both Brand and Use Case registration on their behalf. Completion of these steps is a requirement to begin your texting program. You can find more information here:

What is GetThru doing?

We’re taking the necessary steps on our end to be in compliance with these changes so our clients can text with confidence. We’re an official “Campaign Service Provider” with The Campaign Registry, which means we can help our customers become compliant with the new 10DLC system.

Additionally, we put together a best practices guide for keeping your texting program going strong while avoiding complaints.

What's next?

We’ll share more updates as they come on concrete steps to take, deadlines, and any other news you can use primarily via our email newsletter for existing clients. To stay in the loop with us, you can follow us on Twitter, Facebook, or visit our ThruText Support Center. Don’t see the answers you need? Send us a note.